{"id":1001,"date":"2023-11-01T10:25:00","date_gmt":"2023-11-01T15:25:00","guid":{"rendered":"https:\/\/kualumni.org\/stories\/?p=1001"},"modified":"2025-12-17T10:25:46","modified_gmt":"2025-12-17T16:25:46","slug":"challah-by-hannah","status":"publish","type":"post","link":"https:\/\/kualumni.org\/stories\/challah-by-hannah\/","title":{"rendered":"Challah by Hannah: KU alumna creates popular pop-up bakery"},"content":{"rendered":"\n<p>In the depths of the pandemic, when social distancing and a flood of free time inspired a sourdough surge nationwide that produced droves of loaves, one burgeoning baker took a different approach to the home-baking renaissance. Hannah Schifman, c\u201918, returned to a quest she had begun while a KU student: perfecting her own recipe for challah, the braided bread that is central to Jewish culture and faith.<\/p>\n\n\n\n<p>What started as a way for Schifman to maintain connections with the Jewish community during a time of isolation has since evolved into something bigger. <a href=\"https:\/\/challah-by-hannah.square.site\/\">Challah by Hannah<\/a>, the pop-up bakery she runs in New York City, where she works at the International Center of Photography, has a loyal customer base for the \u201cchallah drops\u201d she announces periodically in her email newsletter.<\/p>\n\n\n\n<p>The \u201cKansas girl in a tiny Brooklyn apartment kitchen,\u201d as she brands herself on Instagram, is harnessing social media and a willingness to experiment to expand her reach, but it\u2019s her mastery of the traditional loaf that has gained the most attention. The online dining guide Eater New York recently praised her bread as \u201cthe holy grail of challah.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"647\" src=\"https:\/\/kualumni.org\/stories\/wp-content\/uploads\/sites\/2\/2025\/12\/Challah-by-Hannah-bakery.jpg\" alt=\"\" class=\"wp-image-994\" srcset=\"https:\/\/kualumni.org\/stories\/wp-content\/uploads\/sites\/2\/2025\/12\/Challah-by-Hannah-bakery.jpg 500w, https:\/\/kualumni.org\/stories\/wp-content\/uploads\/sites\/2\/2025\/12\/Challah-by-Hannah-bakery-232x300.jpg 232w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><figcaption class=\"wp-element-caption\"><em>Hannah Schifman<\/em><\/figcaption><\/figure>\n\n\n\n<p>Schifman spent much of her childhood in places with little or no Jewish presence before moving to Topeka in middle school. The sense of community she discovered in the city grew stronger when she came to KU and began to take advantage of the social and leadership opportunities offered by KU Hillel. \u201cThat became my core social bubble,\u201d she says. \u201cHaving that opportunity to be involved and connected in that way at KU really strengthened my Jewish identity.\u201d<\/p>\n\n\n\n<p>A pivotal moment in her KU experience came while attending the Kansas Women\u2019s Leadership Institute. Part of the Women\u2019s Global Leadership Consortium funded by the U.S. Department of State, the annual summer institute brings together women from Kansas and countries around the world. A highlight is a communal meal where each participant makes a dish that represents their culture.<\/p>\n\n\n\n<p>\u201cIt was a little challenging for us folks from Kansas,\u201d Schifman recalls. \u201cSome made casseroles. I was like, \u2018Let\u2019s try to make challah. Let\u2019s bring in my Jewish identity.\u2019 I had not really made it before.\u201d<\/p>\n\n\n\n<p>By 2020, she had earned a bachelor\u2019s in art history from KU and a master\u2019s from Marist University and was serving an internship at the Guggenheim Museum in New York City when COVID-19 brought everything to a halt. She returned to Topeka, where she had access to her mother\u2019s three-oven kitchen. Looking for something to do and craving connection, she began baking enough challah to share with other members of the Jewish community.<\/p>\n\n\n\n<p>\u201cNot being able to go to services and be physically connected\u2014that was something I did not want to lose,\u201d she says. \u201cIt was mostly the same group of people every week, and they would be so happy when I came by to deliver to them.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"667\" src=\"https:\/\/kualumni.org\/stories\/wp-content\/uploads\/sites\/2\/2025\/12\/Challah-Brooklyn.jpg\" alt=\"\" class=\"wp-image-993\" srcset=\"https:\/\/kualumni.org\/stories\/wp-content\/uploads\/sites\/2\/2025\/12\/Challah-Brooklyn.jpg 1000w, https:\/\/kualumni.org\/stories\/wp-content\/uploads\/sites\/2\/2025\/12\/Challah-Brooklyn-300x200.jpg 300w, https:\/\/kualumni.org\/stories\/wp-content\/uploads\/sites\/2\/2025\/12\/Challah-Brooklyn-768x512.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p>Challah is a yeast-leavened bread enriched with eggs that is traditionally served on the Sabbath and many Jewish holidays. It\u2019s typically braided, and the number of strands\u2014which can symbolize love, truth, peace, justice and various other tenets of the Jewish faith\u2014can vary based on the baker\u2019s preference.<\/p>\n\n\n\n<p>Not satisfied with the commercial loaves she tasted, Schifman worked to recreate the challah she experienced at temple, \u201cwhen a grandma or someone in the community\u201d would make the bread for Shabbat.<\/p>\n\n\n\n<p>Long after the lockdowns ended, Schifman kept honing her recipe, perfecting a loaf that melds a slightly sweet honey flavor with a light crust and a soft interior that easily pulls apart. Eater New York noted, \u201cThe golden crust has just the right sheen, nothing dull or taut going on there, and the interior is pillowy and moist, but sturdy. A superior challah like that isn\u2019t so easy to come by.\u201d<\/p>\n\n\n\n<p>After mastering the traditional loaf, Schifman began innovating. She added herbs from her mother\u2019s garden, and incorporated \u201ceverything\u201d seasoning to create a bagel-adjacent challah. She made one sweet loaf featuring her favorite dark chocolate and another inspired by cinnamon rolls. She branched out from the traditional braid design, fashioning an arrowhead-shaped challah she delivered to \u201cSaturday Night Live\u201d cast member Heidi Gardner, \u201906, when Kansas City Chiefs tight end Travis Kelce hosted the show last spring. And she perfectly captured the iconic shape\u2014and colors\u2014of the KU mascot with a Jayhawk challah during March Madness.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"665\" src=\"https:\/\/kualumni.org\/stories\/wp-content\/uploads\/sites\/2\/2025\/12\/Jayhawk-bread.jpg\" alt=\"\" class=\"wp-image-996\" srcset=\"https:\/\/kualumni.org\/stories\/wp-content\/uploads\/sites\/2\/2025\/12\/Jayhawk-bread.jpg 500w, https:\/\/kualumni.org\/stories\/wp-content\/uploads\/sites\/2\/2025\/12\/Jayhawk-bread-226x300.jpg 226w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/figure>\n\n\n\n<p>Working out of a small kitchen limits her baking\u2014\u201cI can barely shuffle out 20 loaves, and even that\u2019s a bit much,\u201d she says\u2014but Schifman can imagine a day when she may want to grow. For now, she\u2019s happy to build on challah tradition with new flavors and shapes while maintaining her Jewish and Jayhawk roots, the latter nurtured by siblings currently on the Hill.<\/p>\n\n\n\n<p>\u201cThe different years of Jayhawks, with the progression from the 1912 mascot,\u201d muses Schifman, \u201cthat\u2019d be really fun.\u201d<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><em>Steven Hill is associate editor of Crimson &amp; Blue.<\/em><\/p>\n\n\n\n<h6 class=\"wp-block-heading\">Photos courtesy of Hannah Schifman<\/h6>\n","protected":false},"excerpt":{"rendered":"<p>In bread, Hannah Schifman finds cultural connection and creativity.<\/p>\n","protected":false},"author":42,"featured_media":995,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14,13],"tags":[54,48,86],"class_list":["post-1001","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alumni","category-jayhawks","tag-college-of-liberal-arts-sciences","tag-entrepreneurship","tag-food"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.0 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Challah by Hannah: KU alumna creates popular pop-up bakery - Crimson &amp; 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