Mentor Spotlight: Camila Ordóñez Vargas
- January 4, 2023
We’re highlighting Jayhawks who serve as mentors to fellow alumni and students to celebrate National Mentoring Month.
Connect with Camila on KU Mentoring+.
What do you do at your job? And how did you end up in your current career?
As client strategist, I design and support Banana Republic’s U.S., Canada, and international marketing strategy and paid media planning, including SEM, programmatic display, and paid social, while maintaining current and penetrating new market segments. I lead weekly brand strategy consultations, facilitating client communications on current and upcoming marketing plans.
I execute monthly analysis into what’s working, what’s not, and how both can be improved. Contextualizing myself with the fashion marketing realm, together with the seasonal approaches and changing performance indicators, has allowed me to excel as a client strategist.
Who is a mentor for you, and how did they help you?
What advice do you have for current college students or young alumni?
What is your favorite KU memory?
Need a mentor? Want to serve as a mentor? KU Mentoring is open to students, alumni, faculty and staff, and friends of the University of Kansas. Professionals who are looking for opportunities to connect with KU and provide assistance to Jayhawks are also welcome. Learn more about KU Mentoring.